Celebrate Modesty with Style
Discover elegant, modern modest fashion made for every woman.
ABOUT US
We are a modest fashion brand dedicated to helping women express their values, style, and individuality through elegant, high-quality clothing. Whether you’re dressing for work, a special occasion, or your everyday life — you deserve to feel confident, covered, and truly yourself.

What’s new

Fall/Winter 23
Fall collection
Our new Fall/Winter 2023 Collection features vibrant hues and varied textures in charming plaids and floral prints that pair back to easy-fitting and thoughtfully tailored silhouettes.
Sustainability
EVERY DETAIL MATTER
Since 2012, Innove Couture products have been made to last across generations, with a no-compromises approach to quality.

Innove Couture New York
217 Tueri Junction, New York, NY 10002
10:00 am – 7:00 pm Daily